Setting a list price tends to be one of the trickier aspects of selling your San Antonio home. You desire the highest price possible. But list it too high and you scare off potential buyers. Finding that asking price "sweet spot" can prove elusive if you aren't careful. Pricing your home to sell from the beginning could mean the difference between a quick, profitable sale and a home that sits on the market for weeks. Which one would you prefer?
Pricing Your Home to Sell
Talk to Your Agent
Your San Antonio REALTOR® knows the local market like the back of their hand. Utilize their knowledge when pricing your home to sell. Homeowners tend to place value on what they owe or put into a home financially as well as the memories contained within. Buyers care about the bottom line. A good agent bridges the two worlds to find a place where both parties can agree. But all the experience in the world won't help you if you completely ignore the advice your REALTOR® offers. So, listen to what they have to say. Remember, they have a vested interest in selling your home, too. They won't make money unless it sells. Therefore, they're not likely to steer you wrong.
Get Comps in the Area
A good REALTOR® seeks out comps to help price your home to sell. They look at properties similar in size, age, location, and amenities to yours. The market changes quickly. Only consider comps for homes sold within the last 30 to 60 days for the most up-to-date information.
Visit Open Houses
Finally, open houses allow you to physically see your competition up close. Find out what other San Antonio homes for sale in your neighborhood offer buyers. Then, turn those eyes towards your own property. What does your home offer that the others don't? Do they have certain amenities that your home lacks? How does the size/layout compare? All these can add or decrease your home's value to potential buyers.
Pricing your home to sell is extremely important. It's also very specific to your particular market. There's no "one size fits all" solution. Take any research you've done directly to your REALTOR®. Together, you should be able to come up with a pricing strategy that works best for your property. Contact me when you're ready to put your San Antonio home on the market.
LUX Move Up* by Christine Aldrete Banks, CRS, SRS, RSPS
www.StoneOakLiving.com
830-279-8678
*Buy and sell with Christine in the same year and receive a full rebate of the lesser commissions upon execution of both closings! Call for details.
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